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Newsletter - Oct. 2006

 

The Transformational Potential of Policy Governance®

 

Lately I have been emphasizing the theme that Policy Governance is transformational. At least it has the potential, as boards are discovering, to be so when done with consistent rigor and complemented with a responsive and competent CEO. It creates the structure & board governance process to enable the outstanding level V leader (cf Jim Collins, Good to Great) to create an outstanding organization focused on results. But even a reasonably competent CEO can, with the initiative and a degree of creativity expected of CEOs, usually grow to the occasion. Why? It releases the CEO and organization to achieve results-focused ends (while setting clear behavioral value-based constraints on the organization). It inverts the usual organizational focus on means (what Jim Collins terms “inputs”) to ends.

 

Focusing tenaciously & passionately on ends that reach deeply and strategically into beneficiary or community need and getting the proof of that through good monitoring reports turns out to have a transformational effect. The Policy Governance board also insists on the evidence that those ends are being accomplished. The ends are not just a vision statement that is on the wall. This cycle of ends->measurement->eventual proof-of-effect creates an organizational culture that is increasingly savvy about ends accomplishment & their measurement. (This sounds like a learning organization, doesn't it?) Furthermore, it creates a ever learning and future-focused board that is perpetually attempting to peer further and further into the future, thinking always more strategically. (Sounds like a learning board, doesn't it?) This compels management to do the same; the two, board and management, grow into a powerful synergy.

 

As the board becomes increasing comfortable with, and knowledgeable about, its strategic viewpoint and becomes ever more sophisticated concerning how it understands its ends and their realization in the target population, the board begins to think about new ends that reach beyond the initial ends.

 

For example, suppose a college board’s original ends are focused on the educational, character, and citizenship outcomes of its students. As it begins to see (and measure) an impact in the lives of its students and graduates, it looks for and perceives an even larger effect it might have; it begins to think in broader community terms. Perhaps the college can have an impact on the educational level of the community, especially if it partnered with fellow educational institutions in the community. This, in turn, would have a beneficial impact on the quality of life and economics of the community. It edits its ends policies to address this expanded vision.

 

Another example would be the board of an organization initially providing compassionate services to families in deep poverty in third world countries, perhaps a sponsor-sponsored model. As the board comes to understand the world it is impacting (the lives of the sponsored families) it sees the more strategic end of enabling them to grow in their economic earning potential and their independence, perhaps micro-loans or gifts that enable enterprise and sustaining income. As it sees the larger effect of that through good ends monitoring reports, it lifts its eyes to the whole community’s wellbeing and steps up its ends that address the communities in which it finds itself; later an entire tribal or people group. Get the picture? Well informed ends that transform and whose effects are demonstrably measured lead inexorably to an ever larger vision.

 

These kinds of potential scenarios can be applied across the board to charitable and faith-based organizations, churches, missions, schools, youth work, etc. Wherever nonprofits go, your imagination goes. Ah but, in my practice, the principle can also be seen very early now with the privately held for-profit corporations with which I work!

 

That is why Policy Governance is transformational. Some people call this Policy Governance effect, not just transformational but, a revolutionary potential. Policy Governance boards become imaginative! And they learn that, given wise ends and the traction of measuring progress, the organization under good leadership can make real what was once imagination. Most traditional boards, however, are governing based on reviewing last month’s reports. Their agenda is a list of receiving reports and “issues,” and their mental model of governance is “asking good questions.” The questions asked, of course, are about the things in front of the board - the reports and issues. Asking good questions, in that model, will never take a board imaginatively into the future as I’ve described. It will not experience the excitement and gratification of being transformational, much less revolutionary.